If you’re on TikTok, you know Sev. A familiar face in the TikTok feed, Sev has amassed a huge TikTok following with his entertaining, relatable content.
Having gone from teacher to wedding photographer to influencer in the space of a few years, Sev is no stranger to repositioning himself to meet a market opportunity. Filling a massive void in the business consulting market, Sev has recently pivoted his skills to focus on helping businesses to harness the power of TikTok to generate leads and connect with their target customers.
Sev approached Bare to develop a website that reflected his current and aspirational services to give his brand authority, secure new corporate leads and generate new revenue streams.
A man of many great ideas, it was important that we clarify his positioning and direction before putting code to platform. We held a content development workshop to clarify his objectives, customer experience and business growth targets. We then developed three main service pillars for his business and fleshed out their differentiators and go-to-market strategy.
The resulting content is clear, concise and provides businesses unfamiliar with TikTok an easy-to-understand description of the what, why and how of Sev’s value proposition. Supported by an eye-catching web design and custom motion effects to keep users engaged, Sev’s website sets the bar high against his competition and establishes him as a TikTok consulting powerhouse.